An all-in-one digital marketing & sales platform combining your most essential tools that can be used together or customized to your business' unique needs.
Build engaging campaigns in our seamless drag & drop editor.
Keep contacts organized & convert more leads to sales.
Quickly design forms to generate leads on your website.
Get more done when you automate key marketing functions.
Real-time data that drives smarter decision making.
An all-in-one digital marketing & sales platform combining your most essential tools that can be used together or customized to your business' unique needs.
Build engaging campaigns in our seamless drag & drop editor.
Keep contacts organized & convert more leads to sales.
Quickly design forms to generate leads on your website.
Get more done when you automate key marketing functions.
Real-time data that drives smarter decision making.
New digital marketing content about email marketing, social media, audience management, strategy & more added weekly!
Burnout has become more common in recent years, and the pandemic has only made the problem worse for many people. Originally, burnout was starting to become something that many millennials were talking about. One book that really brought this problem...
Brand pillars are the core values and characteristics of your brand. They are what you want the world to see when they think of or interact with your brand – whether that means customers, stakeholders, or employees. When you put it...
Did you know that 77% of consumers buy from brands that share their values? To foster trust and loyalty with consumers, it’s essential to identify your business’s values and mission. But how can you sum up your brand’s beliefs into...
During the early morning hours of April 25th, there were news stories breaking that Elon Musk and his team had been working over the weekend to finalize his purchase of Twitter. Within just a few hours, we learned that the...
When I was first started my career as a marketer, I was so excited to have a job and was super motivated to work all hours to go above and beyond my responsibilities. It went well for a couple of months. And...
What is your brand, anyway? It’s more than just the colors you use or your slogan – although that is an important part of branding. But your brand goes far deeper than that. At its core, branding is about how...
As a small business, you have a lot of things on your plate. It’s understandable that branding might not be a top priority — especially if you’ve heard small businesses don’t need a brand. However, this concept is actually untrue. Small...
Branding. Brand management. Defining your brand. These are popular terms in the marketing industry today. But they aren’t just buzzwords. Branding is absolutely essential to the success of your business. Wondering what this word actually means? Read on for a...
If you’re struggling to reach your marketing goals, it could be because you aren’t tracking your progress. Tracking your marketing is important because it gives you a feel for your progress. And when you know where things stand, you’ll be able...
As a small business owner, setting up the right digital marketing strategies can be a bit overwhelming. But fear not, we have you covered. In this article, we will cover everything about developing a marketing strategy for your business. Let's dive in! 1....
Developing an effective digital marketing strategy is no easy feat. But while building a successful strategy can sometimes be expensive and time-consuming, the end results are worth the wait. How can you pick the best marketing strategies when your business and the...
It’s essential for digital marketers to have goals. Setting goals can trigger new behaviors, align your focus, and sustain both your personal and professional velocity. While analytics clearly show you what needs to be enhanced in your marketing efforts, goal...
Are you overwhelmed with all the marketing mumbo jumbo and acronyms like PPC, ROI, CTR, or CTA? Well, so was I. To make it easier for you, I came up with this glossary of all the terms and acronyms that were a...
We’ve officially entered the month of March and that means warmer weather is just around the corner. While spring is the perfect time to clean your home, don’t let your small business fall to the wayside. With the end of Q1...
When you’re at the helm of a business, it can be tempting to jump right in and skip the strategy and planning phase. By nature, you want to get things done – and while that’s a fantastic quality to have...
Have you ever spent an unspeakable amount of time looking at a blank document hoping something will click? Because same (and I am not even embarrassed to admit it). Coming up with ideas is hard and what’s harder is to feel good...
CRM stands for Customer Relationship Management. A CRM software system is used to increase sales by improving business relationships. CRM software enhances customer relationships by managing customer interactions, tracking contacts from lead to revenue, streamlining processes, and managing sales opportunities. In DirectLync’s CRM...
It’s that time of the year where all the holidays hit us all at once. Does anyone else feel like October, November, and December are smushed into one long month? For instance, I see people dressing up as Christmas character...
Congratulations, the hardest part is over! You’ve found a digital marketing platform that allows you to manage your everyday sales and marketing tools in one place. DirectLync brings it all together to save you time and make your life easier....
Summer brought us tans and vacations. Fall brings us pumpkin spice and football. Seasons come to an end, but DirectLync does not! We are coming to you with some big news. Drum roll, please 🥅 Welcome, CRM! CRM stands for Customer Relationship Management and is...
At DirectLync, we love the Fall season because of the pumpkin patches, Haunted mansions, great shopping deals, the fall weather, and so much more. With that in mind, we have created new seasonal email templates for you. We are excited...
Everyone knows about email marketing, but are they doing it the most efficient way? Email marketing is still one of the most common ways to reach your customers and leads directly; what if you make it even easier? Time-based email automation...
“As a former small business owner, I recognize both the important role small businesses play in our economy and the broad universe of challenges that small business owners face in trying to make ends meet.” – Sue Kelly Your small business is...
You’ve decided you are ready to make the switch from your Mailchimp account to DirectLync. We are happy to have you! With your new account at DirectLync, you have access to an all-in-one marketing platform! You’ll have a more robust...
Email marketing is a powerful marketing tool. DirectLync's email marketing module makes it easy to build and send eye-catching emails and even easier to analyze your results. Here is everything you need to know about our email marketing module! View Your...
You’ve decided you are ready to make the switch from your Constant Contact account to DirectLync. We are happy to have you! With your new account at DirectLync, you have access to an all-in-one marketing platform! You'll have a more...
DirectLync's social media module helps you save time and increase efficiency by planning, scheduling, and managing your social media all in one place. You can also gain insights into your performance without having to log into each of your social...
The power of DirectLync is within your reporting module. By having all your tools in one place, you are able to get integrated insights into your sales and marketing. Here are some tips and tricks to help you get to...
Take the guessing game out of your sales strategy by keeping all your contacts and their information in one place! DirectLync's contact manager allows you to understand your contacts better and personalize conversations with them. Here is everything you need...
If you are like me, you really want a green thumb but have trouble keeping plants alive. Recently, I bought two of the same plant and placed them in different areas of my home. I wanted to find the best...
PHILADELPHIA, April 23, 2019 -- Today, DirectLync announces the launch of its digital marketing platform for small and medium-sized businesses (SMBs). The platform's integrated approach to digital marketing brings together all the essential tools – contact management, email marketing, social media management, website CMS, and...
